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Advertising agency victims' LiveJournal:
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|Saturday, April 12th, 2014|
Инвестиции в новейшую историю или как газеты могут стать капиталом .
Наш собеседник сегодня, эксперт в области инвестирования и коллекционер антиквариата Николай Николаевич Тихаев.
Старые газеты, как предмет инвестирования в советское время рассматривать было трудно, во первых очень узкая аудитория и ограниченный спрос, во вторых огромные многомиллионные тиражи и избыток другой политической литературы с общим вектором. По этой причине и был интерес либо к дореволюционным изданиям, либо к анти советским или оккупационным газетам с ограниченным тиражом и редкостью, плюс конечно событийные газеты, связанные со смертью вождей или ВОВ и первым полетом в космос.
Но теперь появился новый пласт инвестиций, который не требует даже долгосрочных вложений.
И это уникальный шанс для современных инвесторов.
Николай Николаевич, а почему именно Крым?
Действительный интерес представляют издания, появившиеся в продаже именно в Крыму, это конечно в первую очередь издания, вышедшие в основные знаковые даты, это и 6 марта и 18 , и 21 марта, а также выпуски украинских газет с пометкой «крымский выпуск» так как именно эти выпуски ограничены малыми тиражами и продолжали продаваться на полуострове уже после референдума и мягко сказать с другой точкой зрения нынешних киевских властей, интересны также конечно крымские газеты периода с 21 февраля по 21 марта. Тиражи всех перечисленных изданий в основном от 20000 до 50000 экземпляров, согласитесь что даже для двух миллионов крымчан это капля в море, тем более если сравнивать с интересом скажем к советским многомиллионным газетам. Конечно добавляет редкости изданиям и то что многие издания перестают продаваться в Крыму и то что на Украине у многих издательств сейчас тяжелое время и не все крымские выпуски можно найти, даже через несколько дней после выхода.
Во первых почему Крым…..
То что произошло с нами в марте 2014, историки еще долгое время будут называть кардинальным моментом в новейшей истории. Моментом, с которого началось изменение всего мира и без при увеличения можно сказать, что и западный мир и Европа изменились, да и сама Россия конечно тоже. Да, единение Русского мира и возвращение национальной идеи и все это началось именно в Крыму.
Свидетельства этого эпохального события еще трудно осознать ведь геополитические изменения как движение материков только началось и продолжается, а Крым теперь станет новой точкой отсчета мировой истории.
Теперь к вопросу о долгосрочных и краткосрочных перспективах.
Несколько украинских газет посвященных крымскому референдуму вышедших 18 марта, уже в начале апреля были проданы на интернет аукционах в 10 раз дороже своей стоимости и это мы говорим только пока о коллекционерах, а ведь и историки и краеведы, перед которыми открывается новый этап нашей истории, то же обязаны сохранить и документальные подтверждения этих событий.
|Monday, July 11th, 2011|
snscomputer.com: your #1 online source for electronics
SNSCOMPUTER.com is an online e-commerce company that offers many computer hardware, consumer electronics, gaming and communication products that are in stock at competitive prices and ready to be shipped.SNSCOMPUTER.com
has built its business by serving our customers with individualized attention. Our wide selection of products has contributed to our ability to cater to individual consumers as well as many businesses. This has given us recognition from the industry for both loyalty and performance.
- In a conscious effort to maintain the integrity of your data, we will never share your personal information, including your email address, with anyone or any company for any reason (unless required by law).
|Tuesday, November 23rd, 2010|
There are millions of ad agencies in the world. This business is becoming more and more popular since its cool and it seems like big money are in the business. Well they are. The huge amount of competitors is not the reason to give up the business we are into, otherwise it stimulates us to be great at what we do, to create reasons why our clients should choose us.
There are at least 25 companies who succeed in that, who's names are well known among all ad lovers. They are being really passionate about ad business, they work not just for money but for enjoyment, reaching an orgasm each time a client instead of making a thousands of comments just says "it's brilliant".
Long ago in 1948 a man aged 37, born in UK and moved to the USA when 27, after a great work experience as a chef, researcher, and farmer, having just 6000$, no clients and a stuff of 2, started his own ad company.
62 years later this is one of the monsters with more than 450 offices in more than 169 cities.
This man's name is David Ogilvy.
He believed that our job is to make advertising that sells, and the advertising that sells best is advertising that builds brands. Over the years Ogilvy has helped to build some of the most recognizable brands in the world: American Express, Sears, Ford, Shell, Barbie, Pond's, Dove, and Maxwell House among them, and more recently, IBM and Kodak.
"At 60 miles an hour, the loudest noise in this new Rolls-Royce comes from the electric clock."
Ogilvy believed that successful advertising for any product is based on information about its consumer. He followed the basic rules of advertising: research and position the product, develop a brand image, and have a big idea.
A dwarf standing on a giant's shoulders can see further than the giant.
SOAP creative studio
|Wednesday, August 4th, 2010|
|Wednesday, March 11th, 2009|
Looking for Freelance Web Developers
The company I work for is currently looking to redo its website. Unfortunately, I'm not too super keen on web development.
I am looking to work with a web developer to redo our site. I'm looking for either a freelancer or an [online] interactive agency (specializing in only that, nothing else). If any of you have dealt with someone that you would recommend (ethically and creatively), please let me know.
Personally, I'm looking for someone who can do professional development on wordpress cms (who can customize the shell, not just design templates). Below are two examples.Brains on Fire Principals
We will more than likely create the design. We just need someone to implement and provide usability feedback.
You can reply here or email me at kris[at]idgroup.us
|Tuesday, December 9th, 2008|
|Tuesday, August 19th, 2008|
|Monday, July 21st, 2008|
Entry level agency job hunting in NYC
Howdy, all. I'm looking for an entry level position in brand marketing, traffic or whatever else can get my foot in the door at an agency. I prefer account to creative, but will happily work both, including paid and unpaid internships. So, I ask all of you -
(1) Aside from trolling Craiglist, is signing up at the web pages of the various new york majors really worth it? Temp agencies, etc? What is the most time effective and gets the most bang for the buck?
(2) I went to school for an MBA in media management while continuing with my bank operations job, and am just completing my first internship. Is the MBA intimidating to those who hire, thinking that I may demand more than a typical entry level? I usually try to make clear in my cover letters that I'm looking for an entry level position and that commiserate pay is fine, I'm just looking for that elusive "2 years agency experience" that all the jobs seem to want. I really want to work in brand marketing and strategy.
(3) Are there any free resources where I can post up PDFs of adobe work I've done? I'd rather not have to pay for or go through the hassle of setting up my own site (hello dreamweaver!) It doesn't seem that Photobucket or Flickr will take uploads of anything except JPGs and related formats, and I'd like to be able to throw up at least PDFs.
(4) Does age discrimination play a factor? I'm switching careers and 41. Are they looking for fresh scrubbed 20 somethings, or am I being paranoid?
(5) Are there any agencies or firms that deal with MBAs who focus on media or marketing? An MBA recruitment firm that deals with MBAs whom want to have a career in marketing would be ideal.
Thanks, any commentary appreciated.
|Friday, June 27th, 2008|
in new mainstreamed corporate ads
you watch a rather foxy and very persuasive french scientist lady tell you how exxon mobil are at the forefront of alternative energy research. when actually
they just bought up the ideas and are keeping them well under wraps.
at $130 for a barrel of oil they'd be letting down their shareholders if they did anything else.money certainly does talk.
|Friday, May 2nd, 2008|
|Saturday, February 23rd, 2008|
I'll admit it, I didn't watch the Superbowl. Anything interesting that went on there could be found within minutes on the internet. Joining in the effort to garner a little more community involvement:
This one actually aired during the 'bowl. I like commercials that make me stop and go "what the %#$&? rewind that!"
I couldn't find Youtube links, but there's also a new Axe commercial where a young guy is in his apt. alone, when suddenly! his girl throws a shoe up to his window to get him to let her into his apartment building. Realizing he hasn't showered and isn't springtime fresh, he uses Axe body spray, and then proceeds to SLAM his face against the tiled bathroom wall, effectively "cracking" the funk off himself. But the time his lady makes it upstairs, he's managed to peel off the stank and is at the top of his scent game.
|Friday, February 1st, 2008|
Please Join Me
I am currently in a philosophy & film class. I created this live-journal account so that I can create an on-going project documenting what I learn, my observations, and other such things. It can get pretty interesting. I'll go into topics such as art, philosophy, propaganda, mass consumerism, films, photography, self-identity, and a lot of other stuff. I would love for all of you to contribute, as well. Add me as a friend and I'll add you back. I might add a few of you now. I want to know what you guys have to say about my thoughts on my journal. You can disagree, you can hate me, think I'm delusional, contradict me, find contradictions in what I say, agree with me, anything. Anything
would be great. Please consider it. Thanks a lot.
|Thursday, January 31st, 2008|
How are you? I need your talents! Me and a friend have a vision: to start up a fashion magazine
for young, intelligent woman. Are you sick of all those celeb mags with skinny Brigette-Bardot-on-crack looking LA celebs and giving you tips on how to get back your cheating man etc etc...we want a mag for intelligent, confident, ambitious women...who wouldn't want that chetaing man back!!
It is targeted for a multi-cultural audience, and we want fashion news from different cities around the world, like Moscow, Tokyo, Dubai, Jamaica, Zimbabwe, Mumbai, London etc...
Do any of you think you could contribute about any cities' style?...or about relationships...politics? - basically issues that affect the real women of today
If you think you could contribute in any way to this monthly magazine I would greatly appreciate it
It would be great to hear from you
Many thanks in advance,
Looking for NYC area pro bono opportunities
I'm going to school at the NYU SCPS for a cert in marketing, and I want to get hands on experience in marketing and advertising campaign creation. As such, I am willing to work for free in order to get some good stuff under my belt. Can any of you folks direct me to a clearing house site of NYC charities? I'd love to work on ad copy, strategy and other aspects of a marketing campaign for a good cause pro bono.
Cross posted to new_yorkers
|Wednesday, January 23rd, 2008|
hmmnn. i wonder. do we take their word for it
? the words cabal
spring to mind.
hey, these are
multi billion dollar outfits after all.
i'm not sure which scenario is more depressing?
like a nice family settling in to watch chicken run
whilst enjoying a
i'm afraid i'm tempted to believe the latter.
we didn't win the war to have someone tell us
we can't eat sadly farmed chicken.
they were probably watching the < a href="comedy on the other side.
hugh fearnly whittingstall in tears after actually setting up
his own, highly sanitized, broiler chicken shed
(because, unsurprisingly, no real world chicken farm would let cameras
anyway near their operations.)
sat somewhat uncomfortably.
and of course the unsufferably chirpy
jamie oliver didn't help much
knocking out a couple of quick tasty recipes
for deep fried mrm balls
whilst promoting the supermarkets 'slightly more than dirt cheap' chickens.
he was trying to strike a happy medium i guess.
as, i also guess, did the faintly socialist statements of asda and tesco
reserving their right to provide the poor people with cheap meat.
i'm guilty of hypocracy myself
(albeit free range organic)
when the male chicks still go on the big conveyor belt to gasdom.
and dairy. similar thing.
eggs i can give up. dairy is a little more difficult.
that makes me half the vegetarian.
and twice the catfood.
sharks vs whales?
elephants vs lions
killer whales vs humpback whales,
the killer instinct...
coconut milk perhaps?
could possibly work?
(may contain some nuts)
|Wednesday, October 24th, 2007|
ha! vindication! pyrhhic victory is mine!
nearly 2 1/2 years after i complained
about this ocd inducing ad, it's finally been pulled.
(after it had come to the end of its run)
'everyone knows the pseudo science claims in shampoo or anti aging creams are stupid, but this disinfectant ad really made me mr. angry from tonbridge wells:
'FACT: there are 68 more times more bacteria on your babies high chair than on your floor.'
this statement is misleading at best and purely false at worse. where is the source? panicking new mothers into being obsessively over protective is at best irresponsible and at worse downright dangerous.
'Direct Line: 0207 492 ****
Fax: 0207 242 ****
6 June 2005
Dear Mr Harris,
Your complaint about Dettol Disinfectant Spray Fact
Thank you for contacting us. I am sorry this advertising has caused you concern.
I should explain that the themes of advertisements are chosen by the advertisers. What we require of the broadcasters is that they ensure that the advertising they carry complies with our Advertising Code. Technical claims of this kind are checked by the Broadcast Advertising Clearance Centre (BACC) who are employed by broadcasters to ensure the compliance of advertising with our Code. As the statistics and facts in this advertising would have been verified by the BACC before the advert was broadcast we have no reason to doubt the veracity of the claims.
Thank you, nonetheless, for taking the trouble to raise this matter. Even when we are not taking action, it is very helpful to be aware of individual viewers’ reactions to television advertising.
Broadcast Complaints Handler'
i've written back to ask them what took them so f**king long. i'll let you know the results.
i'm afraid the odds are pretty much firmly stacked in favour of the advertising industry.
|Tuesday, September 25th, 2007|
If you're in the NYC area, do yourself a favor and take the PATH from the WTC station towards New Jersey on the Newark line and look out the window (any window) into the tunnel while the train nears the Exchange Plaza station.
Right before your train pulls into the station, you'll see the wildest media form
you've ever seen in your life -- for a few fleeting seconds.
|Saturday, September 15th, 2007|
way to celebrate Family week.
|Friday, September 14th, 2007|
The people at AXE should take notes.
Sexually charged ad campaign ahead (NSFW...unless you work in a brothel?)http://www.tomford.com
What are some of the most effective "Sex Sells" ad campaigns you've seen? I mean, I'm not even a man, but a part of me wants to check this fragrance out.
A large part.